Over the years, celeb advertising has emerged as an essential segment of advertising for all major agencies in India. Celebrity endorsements can be a variety of advertising and marketing campaigns or advertising methods that use the reputation or social standing of celebrities to promote their products, manufacturers, and offerings to their audiences.
One of the most famous celeb endorsers is Mahendra Singh Dhoni. Mahendra Singh Dhoni is a former Indian worldwide cricketer who captained the Indian nationwide group and currently captains the Chennai Super Kings of the Indian Premier League. Dhoni is one of the most celebrated cricketers of all time and is known to be calm even in tough situations. Thanks to his reputation even after retiring from cricket, he has a growing list of celeb endorsements or advocate makers.
According to the managers, MS Dhoni’s financial gains come from the company’s endorsement deals.
MS Dhoni Advertisement List
With MS Dhoni being its current brand ambassador, the corporate launched a successful advertising campaign to propel itself deeper into smaller markets where there is rapid digital acceleration.
The iconic cricketer MS Dhoni was made the brand ambassador of BharatMatrimony in 2018.
The cricketer was endorsed as the brand envoy of Netmeds in 2018. Commenting on the association MS Dhoni said that, Netmeds is making the vital drug more available and affordable, which can be a good thing for India.
The organization roped in MS Dhoni as its image represetative, who has so far showed up in a few multichannel showcasing efforts and brand commitment exercises.
MS Dhoni was made the brand ambassador of the company for 3 years in 2018.
The company entered into a strategic partnership with MS Dhoni, where the cricketer will own equity in CARS24 and can act as the company’s brand ambassador to elevate and strengthen the brand as it keeps on extending across business sectors
Following the cricketer’s strong performance as a player and a captain in the 2019 IPL, the company appointed MS Dhoni as its brand ambassador in 2019.
In 2018, the organization marked MS Dhoni as the brand envoy of India.
In March 2019, Colgate published a pair of television commercials, which not only featured MS Dhoni but also his wife Sakshi Dhoni.
In 2005, Dhoni was once introduced to advocate his then new model Star City motorcycle.
Exide Life Assurance
The CSK captain was once made the corporate ambassador of Exide Insurance in 2016.
Dhoni was once signed with Videocon d2h in 2006 and featured in an advertisement with Shah Rukh Khan.
Dhoni was appointed as the chairman of The India Cements Limited in 2013. India Cements is also a significant stakeholder in the Chennai Super Kings franchise.
Continuing with the trend of sponsorship deals ahead of the IPL season, Dhoni became the corporate brand ambassador in 2020.
In 2019, the corporate marked MS Dhoni as its image envoy, after the cricketer was purportedly paid over Rs 15 crore on a multi-year publicizing contract.
Livefast signed MS Dhoni as its brand ambassador in 2018. MS Dhoni was an element of the multimedia cause called “Faster Hai Toh Hai”.
Dhoni was once signed through metal producer SRMB TMT in February 2018.
Jade black incense sticks
Jade Black Agarbatti signed MS Dhoni in 2017.
Dhoni has incorporated a long-standing partnership with sports clothing manufacturer Reebok.